Bruce Taylor, Chairman & Chief Executive Officer, Taylor Farms
Bruce grew up in a Salinas Valley produce family and graduated from UC Berkeley and Harvard Business School. In 1981, Bruce joined Fresh Express and led the growth of foodservice fresh cut salads and the retail bagged salad category. In 1995, Bruce and several financial partners founded Taylor Fresh Foods and the Taylor Farms operating companies with Bruce as Chairman and CEO. Taylor Farms has grown to become a leading North American producer of salads, fresh cut vegetables and healthy fresh foods. Headquartered in Salinas, California, Taylor Farms has 20 operating companies located throughout North America serving leading customers in foodservice, retail produce and retail deli segments and is proud to provide high quality, great tasting products to millions of Americans and Canadians each week. Bruce and his wife Linda have four sons, Alex (Katie), Drew (Bec), Ted (Amy) and Bruce (Rachel). Bruce currently serves on the boards of Mission Produce and Western Growers Association and leads as the Chairman of the Executive Committee for the International Fresh Produce Association. He is the past Chairman of the Produce Marketing Association, Western Growers Association, National Steinbeck Center, Ag Against Hunger and YPO’s Barbary Coast Chapter.
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