Starfish is the leading network for supply chain traceability, helping food companies automate the data flows needed to meet retailer mandates, FSMA 204, and drive operational efficiency in their supply chains.

By mapping and transmitting EDI transactions, documents, and traceability data across manufacturers, distributors, and retailers, Starfish helps teams reduce manual work, cut integration costs, and see what’s happening in their supply chain in real time.

As the only neutral standards-based platform in the market, Starfish allows every participant, from growers to restaurant operators, to connect once and communicate with all of their trading partners using the systems that they use today.

Learn more at www.starfish-network.com

Mag One Media is a premier destination for cutting-edge advertising solutions designed to meet the demands of today’s ever-evolving marketing landscape. We bring together creativity, strategy, and technology to help brands amplify their message and make a lasting impact.

Specializing in comprehensive Broadcast Video Production and innovative Digital Marketing services, we craft compelling stories and campaigns that connect with audiences across multiple platforms. From cinematic commercials and branded content to targeted digital strategies, our work is built to capture attention, inspire engagement, and drive measurable results.

Proudly based in Monterey County, California, Mag One Media blends local roots with a global perspective. Our team of passionate creatives and marketing professionals collaborates closely with clients to transform ideas into powerful visual experiences—delivering excellence at every stage, from initial concept through to final delivery.

At Mag One Media, we don’t just produce content—we build connections, elevate brands, and help businesses stand out in a crowded marketplace.

At BioSafe Systems, we pride ourselves on being innovators of sustainable environmental practices and products. Since 1998, we have led the industry in developing effective, regenerative, and biodegradable solutions to protect crops, water, and people across North America. Every day, our employees engage with regulatory agencies, researchers, and customers to ensure we remain at the forefront of service and innovation while continuing in our mission to provide simple, sustainable, and effective solutions. 

BioSafe Systems is a true ‘Field to Fork’ partner in all stages of food production, with innovative and proven effective pest control solutions, products, and services. Training, technical services, equipment, and on-site support are essential components of our food safety and facility sanitation programs. We offer many support programs and resources for food safety, quality, and production roles, while helping navigate the ever-changing landscape of regulations, restrictions, and inspections.

We take pride in our outstanding customer service. In addition to numerous technical service managers throughout the country, BioSafe Systems has a complete Service and Equipment Department that can help with the challenges each unique operation may have.

Blue Tech Water is a dynamic water treatment and process improvement company based in San Francisco, CA. BTW delivers significant environmental and economic performance benefits to a variety of industrial and institutional customers. Our programs and services are used in water treatment applications to prevent damage due to corrosion, scale deposition, and microbial growth. BTW focuses on production processes to enhance process efficiency, extend equipment life, improve our customers' end products, and enhance air quality. We help our customers reduce energy, water, and resource consumption while boosting their bottom line. 

As part of Certified Group, Food Safety Net Services and Certified Laboratories partner with customers to deliver innovative scientific solutions and expertise – So The World Can Trust In What It Consumes™. Our North American network of 30+ ISO 17025-accredited labs serve many regulated industries, including beef, dairy, poultry, pet food, spices, seafood, nuts, produce, FDA imports, and ready-to-eat foods. In addition, our Lab+ division performs contract research studies, such as process validations, shelf-life studies, challenge studies, and more serving a full range of food and beverage manufacturers.  

Hygiena offers rapid microbial detection, monitoring and identification solutions for various industries, such as food and beverage, healthcare, hospitality, pharmaceuticals, and personal care.  Our industry-leading rapid-testing solutions use advanced technologies and patented designs to test for ATP monitoring, foodborne pathogens, spoilage organisms, allergens, mycotoxins, etc.  Our software solutions help to identify issues early before they can become a problem.

www.hygiena.com.

About Sanitation Specialists

Founded in 1997 in Watsonville with just 3 employees, Sanitation Specialists has grown into a national leader in the sanitation field. The company’s core focus is on the fresh and fresh-cut produce markets, though it has since expanded into other ready-to-eat (RTE) processors. 

With a dedicated team of over 700 employees, Sanitation Specialists is committed to revolutionizing the sanitation industry through advanced technology and a steadfast commitment to employee and food safety.

Sanitation Specialists offers transparent onsite management, complete sanitation solutions, and specialized solutions for your individual needs.

Our team conducts all onboarding, weekly, and monthly training for food safety, employee safety, and SSOP training. We supply the proper tools, products, and equipment needed to effectively clean and sanitize your food processing facilities.

We maintain constant communication via daily sanitation recaps, weekly meetings to address issues and their solutions, and quarterly meetings to discuss our service, recommendations, and improvements to your food safety program. We provide audit support by accurately documenting all sanitation activities, maintaining organized records, and providing all documentation needed for food safety audit compliance.

The Canadian Produce Marketing Association (CPMA), based in Ottawa, Ontario, is a not-for-profit organization that represents all segments of the Canadian produce supply chain, from growers and distributors to retailers and technology suppliers. CPMA’s members are responsible for 90% of fresh fruit and vegetable sales in Canada. Through its extensive membership, CPMA advocates for policies, standards, and innovations that support the growth of the sector and ensure Canadians have access to fresh produce.

Last year, CPMA celebrated its 100th anniversary, marking a century of service to the industry. Over the years, the organization has evolved alongside changing market dynamics, technologies, and consumer preferences, highlighting its resilience and significant role in shaping Canada's produce sector. This milestone reflects CPMA's ongoing commitment to its members and its advocacy for a sustainable future.

CPMA also plays a key role in addressing challenges such as food safety, sustainability, trade regulations, and supply chain efficiency. By collaborating with government bodies, industry leaders, and international partners, CPMA ensures that consumers across Canada receive fresh produce safely and efficiently.

The fresh fruit and vegetable industry is a critical driver of economic activity, providing thousands of jobs and supporting local businesses across Canada. From rural farming communities to urban retailers, the economic impact of the industry touches nearly every region of the country. CPMA works to highlight the importance of this sector and advocates for policies that support its continued growth and success.

Canada is one of the largest importers of U.S. agricultural products, including fresh fruits and vegetables. This robust trade partnership ensures that U.S. growers have access to a reliable, near-market destination for their produce. This is especially critical for perishable crops, where timely distribution is key to maintaining quality and minimizing waste. In this sense, Canada’s role as a trading partner supports U.S. growers’ economic stability, providing a stable and accessible market just across the border.

In addition to its economic benefits, the produce sector also plays a crucial role in improving the health and productivity of Canadians. CPMA is committed to promoting the benefits of healthy eating through educational initiatives, partnerships, and campaigns that encourage Canadians to eat more fresh produce. By improving public awareness and access to nutritious food, the association contributes to a healthier, more productive population, further strengthening the nation’s overall well-being.

Through its advocacy, collaboration, and education efforts, CPMA is helping shape a healthier, more prosperous future for both the produce industry and Canadians as a whole. Learn more at https://cpma.ca/

In 1994, PrimusLabs began its foray into auditing by developing G.A.P. manuals, and in 1996, the company became an early force in the produce industry for field-level food safety plans. It was the first American company to offer auditing for farms and harvest crews and became an early and strong advocate for complete programs for farms and ranches. Over the next few years, PrimusLabs began offering food industry plans, and GMP audits and consultation for processing plants, cooling and cold storage facilities, packing sheds, terminal markets and distribution centers. These audits were known as PrimusLabs Standard audits.

The firm provided extensive expertise in the form of “guides” used throughout the industry and by governmental food safety agencies.  Thus, Primus Laboratories advanced the concept of preventing contamination at the earliest point in the production chain, rather than limiting the focus to downstream packing or processing operations, a concept not acknowledged by the FDA until 2011 with the passage of FSMA.

In 1998, Primus launched the web-based Document Development Program (DDP) allowing clients to create safe production manuals free of charge in exchange for the use of their data gathered through the program. While most companies copyrighted their audit schemes, Primus never did so, choosing instead to allow growers, farm managers, and other interested individuals the opportunity to run self-audits.

By the turn of the millennium, PrimusLabs developed programs allowing the submission of data generated from sub-contracted auditors, in addition to its in-house personnel. That number has grown to nearly 100 in-house and subcontracted auditors.

In 2006, auditing services were expanded to Mexico, and later to Costa Rica and Chile. In 2008, Javier Sollozo was promoted to the position of Director of Auditing Operations. In 2011, its PrimusGFS audit was benchmarked by the Global Food Safety Initiative (GFSI). In 2013, PrimusLabs’ Audit QA became the largest in the industry.

In March 2015, prompted by a new requirement of GFSI’s Benchmarking Committee in response to the request to re-benchmark the PrimusGFS version 2.1., PrimusLabs sold its Auditing Division to Javier Sollozo, who launched JS Audit Group, Inc. doing business as Primus Auditing Ops.

The new company maintains all of PrimusLabs’ personnel, as well as over 20 years of auditing expertise in farm – level produce audits, but it has also expanded its focus to include auditing of semi-processed, and fully processed produce foods, e.g. juices, salsas etc.

While it evolves, Primus Auditing Ops maintains its promise to serve its clients with objective, thorough, and accurate audits. Our mission is simple – Observe. Report.

Commercial Food Sanitation (CFS) provides strategic consulting and training to address food safety, hygienic design, and sanitation challenges for food processing plants around the world. 

At CFS, we believe in a proactive approach to food safety. That’s why CFS works with its customers to identify and implement the preventive programs necessary to put their facility on the path to producing safe food consistently and efficiently. We’re building a passion for food safety around the world. To help grow and spread knowledge throughout the food industry, CFS offers certification pathways, training sessions at our facilities, workshops at customer locations, and digital learning. CFS specializes in Sanitation, Hygienic Design, Pathogen Control, Allergen Management, Pest Control, Good Manufacturing Practices, and Cleaning Effectiveness and Efficiency.

KipTraq is an amazingly flexible data collecting and reporting platform that allows users to easily design their own mobile forms, collect data, and then use the web-based reporting tool to see data, graphs, auto-email reports, and build dashboards for staff and customers.

We are a Water Treatment Company that has been in the industry for over 30 years. We started in the valley and have expanded to Arizona and Oregon. We strive on doing what is right for the grower and not just throwing product at them. We always start with a free water sample to see the battle at hand and then treat accordingly. So if you want it done right from the beginning, let us know and we can get the ball rolling.

Food Safety Strategy, LLC was founded by Dr. Jennifer McEntire in May of 2023 to support the breadth of the food industry and has grown our network of collaborators to build capacity with world-class expertise. 

The world of food safety is changing: better diagnostics and tools enable earlier identification of outbreaks, and potential links to food facilities, growing areas, and environmental reservoirs. Consumer knowledge and expectations continue to change. At the same time, supply chain challenges seem never ending, whether due to extreme weather events, political strife, or economic stressors. 

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We gut-check your food safety thinking, to validate, or challenge it, by

1. Holistically reviewing your food safety program, and the rationale behind it
2. Bringing expertise and experience to move difficult conversations forward - whether within the organization, with regulators, or with other stakeholders. 
3. Analyzing, interpreting and applying relevant scientific research to your situation in light of practical considerations
4. Arming you with the knowledge and skills to continue to adapt to the changing food safety landscape

We provide strategic food safety consulting. Our goal is to teach you how to assess and manage food safety risks, locate and interpret the resources to support your approach to food safety, and build the capacity and confidence within your team to address and prevent food safety issues. And if things go wrong, we are here to provide food safety crisis support.

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The result?

✅ Be able to defend your approach to food safety, whether to customers, regulators, auditors, or others.

✅ Have a network to lean on when you face new food safety challenges

✅ Stay updated on food safety happenings without having to attend every meeting or read every article

✅ Know that food safety policy and systems are risk-based and developed fairly

✅ Sleep soundly knowing you’re doing all you can to protect consumers

Today, regulatory compliance and passing audits are seldom enough. Keeping up with the challenges of today-- and tomorrow- requires expert understanding of food safety hazards, their risks, and effective ways of managing them. At Food Safety Strategy, LLC, we're not about short term fixes. We aim to grow your food safety critical thinking skills so you can build your food safety system for the future. We can help you get strategic about food safety.

Founded in 1926, Western Growers represents local and regional family farmers growing fresh produce in Arizona, California, Colorado and New Mexico. Our members and their workers provide over half the nation's fresh fruits, vegetables and tree nuts, including nearly half of America's fresh organic produce. Some members also farm throughout the U.S. and in other countries so people have year-round access to nutritious food. For generations, we have provided variety and healthy choices to consumers.

Follow Western Growers on LinkedIn, Instagram and Facebook.

ChemStation formulates the chemistry used for effective sanitation and cleaning each day at thousands of locations nationwide, with a unique system that gives dependable results and value for any application from the largest to the smallest. Proprietary formulation capabilities allow ChemStation to customize and blend locally, to scientifically match the exact specification for each location and usage case. Smart technology and refillable tanks from ChemStation do much more than just keep inventory and labor costs down: they improve worker safety, conserve water, and prevent chemical waste and landfill waste that come with traditional drums and totes systems. The ChemStation System begins with quality chemicals, but with it comes the industry knowledge of a company now in its 50th year.  Expertise and service—provided locally, everywhere—forge lasting relationships with our customers, built on consistency and results.  Talk to a ChemStation account manager to see how Our System is Your Solution.

ChemStation.com  |   Ryan Olson  |  Cell: 209-323-9003

Emal: rolson@chemstation.com

Growing the finest berries in the world requires care, commitment and dedication. Driscoll’s patented berry varieties are primarily developed through years of research using only natural breeding methods. Our berries are grown with great care by our farmers, hand-picked, then carefully packed in the field to ship, all to ensure freshness and quality.

California LGMA brings farmers together to make lettuce and leafy greens safer. The LGMA verifies food safety practices, enforces through government audits, and requires a commitment to continuous improvement. Working collaboratively with university and industry scientists, food safety experts, government officials, farmers, shippers and processors, the LGMA created a unique and rigorous science-based food safety system that protects public health by reducing potential sources of contamination and establishes a culture of food safety on the farm.  

LGMA members are companies that ship and sell California-grown lettuce, spinach and other leafy greens products. The California LGMA has a sister program in Arizona that is almost identical. Working with hundreds of farmers throughout California and Arizona, LGMA members produce approximately 90% of the leafy greens grown in the U.S. – that adds up to over 50 billion servings of leafy greens each year! www.lgma.ca.gov